About Shilo

We exist to make every salesperson as good as they can possibly be.

Shilo is the AI sales coaching platform built for real estate. We turn the millions of conversations your team already has into scoring, coaching, and insight, so every agent gets better every day.

Our story

Sales teams were flying blind. We couldn't unsee it.

Shilo started in 2024 with one observation: every day, real estate teams have thousands of conversations with buyers and sellers, and almost all of them disappear. No record of what was said, what was promised, or what could have gone better. Team leaders were coaching from gut feel, hearing fewer than 2% of their team's calls.

Before we wrote a line of production code, we listened. Hundreds of conversations with agents, team leaders, and brokers surfaced the same pattern: overwhelmed by tech stacks, underserved by legacy tools, and burned out by busywork that automation kept promising to fix and never did.

So we built an AI that actually listens. Shilo began by scoring and coaching phone calls. Today it's a full conversation and people intelligence platform: every call graded the second it ends, coaching in the agent's own voice, personality insights on every contact, role play built from real conversations, and CRM updates that write themselves.

The scale behind the coaching

5,000,000+

Real estate calls analyzed

21+ years

Of talk time turned into coaching insight

12,000+

Agents coached by Shilo

200+

Teams trusting Shilo every day

Why we exist

The coaching cliff every growing team hits

Do the math on a 100-agent team making 20 calls a day: that's 40,000 conversations a month. The best sales manager alive can review only a fraction of them. So coaching goes to the loudest problems, top performers' habits stay locked in their heads, and everyone else plateaus.

Hiring more managers was the old fix. Shilo gives every agent the attention of a great coach on every call, without adding a layer of overhead. Our customers hold us to that standard, and they've documented returns of 650–1,338% on their investment.

See how DJ & Lindsey grew calls 91% in 4 months
Shilo coaching view scoring a live sales call

The journey

From first sketch to sales-floor standard

2024

A sketch and a conviction

Shilo is founded in Phoenix, Arizona: a few lines of code and a belief that real estate deserved better than surface-level automation.

Early 2025

Call intelligence goes live

The first teams get every call scored 1–5 and coached the second it ends.

June 2025

$2.6M seed round

Led by AZ-VC, Arizona's largest venture capital fund, to expand the team and double down on the core mission.

2026

From call coaching to people intelligence

Shilo Signals personality insights, AI role play, 1-on-1 coaching, and integrations across Follow Up Boss, Sierra Interactive, BoldTrail, Lofty, CINC, and Bonzo.

Ahead

The AI sales manager

Continuous, personalized coaching for every agent on every conversation — the kind only the best managers deliver today, at a scale no human team could.

What we believe

Three principles guide everything we ship

Listen first, then build

Shilo came out of hundreds of conversations with agents, team leaders, and brokers before the first line of production code. It still works that way: our customers shape the roadmap.

Proof over promises

AI is easy to demo and hard to trust. We publish call volume, conversion lifts, and documented ROI, then let the numbers make the argument.

AI that amplifies people

Salespeople don't need replacing; they need backup. Shilo is the teammate in their corner: it understands their business, their goals, and their voice.

Trusted to create impact
by 200+ teams

“We believe that in five years, every top-performing real estate professional will have a trusted AI partner by their side. Not one that replaces them, one that amplifies them. That partner's name is Shilo.”

Justin Benson — Co-Founder & CEO

Founded 2024 Phoenix, Arizona Backed by AZ-VC Press: [email protected] Say hello: shilo.ai/contact

“Before Shilo, coaching was guesswork. Now we know exactly which conversations drive appointments, trust, and contracts. It’s the first AI tool that actually changes agent behavior at scale.”

Gary Ashton – Team Leader & Founder

“Shilo has become the fuel to our coaching engine. It gives us a 10,000-foot view of real data that shows us exactly where our weaknesses are in agent conversations, including what to fix, which agents need support, and where conversations are dying.

This investment has saved us hundreds of hours in manual call reviews and helped us prevent lost deals. Total game-changer.”

Carmen Morin – Chief Learning Officer

“Shilo is the competitive advantage. The data tells us who’s following the playbook, who needs help, and exactly how to fix it. Conversion rates went up by 113% in the first 4 months. Our performance has never been this consistent.”

Chris Vandervalk – COO

Take Your Team to
the Next Level

Agent Coaching
Call Summary
Call Scoring
Transcripts & Sentiment
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